Client Background:
Our client is an ecommerce business that sells products on Amazon. They approached our digital marketing agency with the goal of increasing their revenue on the platform.
Objective:
The objective of our digital marketing agency was to increase the client’s revenue on Amazon by optimizing their product listings and running targeted advertising campaigns.
Strategy:
Our agency began by conducting a thorough audit of the client’s product listings to identify areas of improvement. We made several recommendations to improve the product titles, descriptions, and images to make them more appealing to customers.
In addition to optimizing the product listings, we also created targeted advertising campaigns to drive more traffic to the client’s listings. We used Amazon’s sponsored products ads to promote the client’s products to customers who were searching for similar items on the platform.
Results:
Over the course of six months, our digital marketing agency was able to significantly increase the client’s revenue on Amazon. Here are the key results:
Amazon revenue increased from £157,533 to £226,623, a 43.8% increase.
Conclusion:
By optimizing the client’s product listings and running targeted advertising campaigns, our digital marketing agency was able to significantly increase their revenue on Amazon. The client was thrilled with the results and has continued to work with our agency to further improve their sales on the platform.